Tried, Trusted, Certified

Smart PPC are certified Google and Bing Partners. This means that we adhere to all rules, ethics and codes of conduct when we manage your pay per click campaigns. This also means we have in-depth understanding of PPC marketing.

Why you should choose Smart PPC as your online advertising partner

£3 million+ managed in 2018

Our customers have trusted us with huge amounts of advertising budget in 2016

90% Customer Retention Rate

We have retained 90% of our customers since we were established in 2012. This is testament to the amazing results we deliver for them

3 Million Leads Generated

We have generated nearly 3 million leads for our PPC customers

Nearly 7 Million Clicks Generated

2.92 Million Leads Generated

603 Million Ad Impressions

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Better Click Through Rates, Lower Click Costs and Improved Conversions

We understand that your PPC campaigns are crucial to the success of your business so our goal is to make your them work harder and smarter to give you a better cost per lead and better return on your investment. Our expert team of Google partners will work with you to ensure you get the maximum yield for your budget.

Here is insight into our unrivalled pay per click management service.

Free Account Review & Audit

If you are already using ad words and you would like some expert advice on improving the performance, reducing the cost and increasing the effectiveness and cost efficiency of your campaign, then a free account review and audit would go long way to achieving that. We will provide you with an in depth report on improvements you could make such as using negative keywords (to reduce wasted clicks and budget), using more ad groups (to improve quality scores which reduce you click costs) or landing page improvements (which will turn more clicks in to sales). At this point you can take the report and put the changes we recommend in place yourself. We can of course manage and optimsie your campaigns on an on-going basis.


Account Set Up

The key to a successful Google adwords campaign is the campaign set up, after all you wouldn’t build a house on sand would you? From sourcing the best keywords that are most likely to generate leads and sales to writing compelling text ads and setting bidding levels, we will ensure your campaign is ready to hit the ground running.

Monitoring & Optimisation

Once your campaign is up and running, we will perform daily checks on the performance of the campaign, this includes click through rates, conversion rates of landing pages, ad groups and of course, the cost of your clicks. Because we optimise your campaign on a daily basis, we guarantee that you will see gradual improvements throughout the life of your campaign. In other words, we will never stop saving you money!

Transparent Reporting

We are really good at running ad words campaigns, and we love shouting about it, so on a daily basis we provide you with customised reports on your pay per click marketing. We can provide you with whatever information you want, such as costs of clicks, amount of daily budget spent, costs per conversion or lead.

Regular Consultations

This is an area often overlooked by most other providers. We however believe that this is a crucial element to a successful online marketing partnership. Our customers benefit hugely from face to face meetings because it gives them the opportunity to discuss their requirements for the campaign and to learn how to leverage Google to benefit their business. We too find the meetings invaluable because the more we understand about a clients business, the better we can run their campaigns.

If you would like to have a chat about anything related to PPC marketing, call us today on

01244 955488 or email