Have you ever been shopping for a product online, then a few minutes later you see that product advertised on another website you’re browsing. That’s remarketing.

Remarketing is a unique way to connect with people who previously visited with your website or mobile app. It allows you to strategically position your ads in front of these audiences as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase.

Remarketing has a wide range of benefits

Whether you’re looking to drive sales activity, increase registrations or promote awareness of your brand, remarketing can be a strategic component of your advertising. Below are a few benefits of using remarketing:

 

Options, Options, Options

You can show your ads to people who’ve previously interacted with your business right when they’re searching elsewhere and are more likely to make a purchase. You can also help customers find you by showing them your ads when they are actively looking for your business on Google Search.

Pick and choose who you target

You can create remarketing “lists” to advertise for specific cases. For example, you may create a remarketing list targeted for people who visited your website, but didn’t fill out an enquiry form.

Large-scale reach

You can reach people on your remarketing lists across their devices as they browse over 2 million websites and mobile apps.

Efficient pricing

Remarketing clicks cost less than clicks from other PPC models because the process doens’t involve bidding against competitors for clicks.

Advert Variety

We can produce text, image and video ads for your remarketing that will wow your customers.

To discuss any aspect of PPC marketing or some free, impartial advice, call an expert on:

01244 955488

Email us with your questions or queries and we’ll reply back within 24 hours.

info@smartppc.co.uk